About Me


I am a highly-experienced coach, therapist, trainer, mentor and facilitator who is passionate about helping people to achieve their full potential.


From my base in Cornwall, I help people to recognise their personal strengths, increase their self-confidence, face-up to challenges and bravely achieve the outcomes they want. My breadth of expertise and services means that I can offer my clients a personalised approach which is based on their individual or organisational needs. This is one of the main reasons that my clients consistently report highly impactful and sustainable outcomes.


Prior to becoming a coach, I was a Chief Fire Officer & Chief Executive in Derbyshire where I received awards in Leadership and Diversity & Inclusion (see below). During my tenure, Derbyshire Fire & Rescue Service made such rapid progress that it became widely recognised as one of the highest performing services in the country.

After retiring from public service, I changed direction as I had experienced the strong positive benefits that effective coaching can create. For five years, I was a Director and Regional Manager with Active Plus - a community interest company working with injured military veterans on challenges such as mental health, physical disabilities and unemployment. It was during this period that I met Ash Gordon, my co-author of 'A Life Now Worth Living'.


I now work independently and am proud to have helped people address a wide range of challenges, including: mental wellbeing, motivation, workplace performance, business development, career progression, gaining employment, health & fitness, personal relationships, bereavement, public speaking, time management and much more.

My training and qualifications include:

  • Master Practitioner of Neuro-Linguistic Programming (NLP), NLP Coaching, Time Line Therapy and Hypnotherapy

  • Executive Coaching & Mentoring  

  • Diploma in Personal Performance Coaching 

  • MA in Management,

  • BSc (Hons) in Fire Engineering Management

  • Level 3 Award in Education & Training

  • General Certificate in Occupational Safety & Health, NEBOSH

  • Certified in Mental Health First Aid

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Life Coach of the Year 

National Runner-up,

The Coaching Academy


Outstanding Achievements in Leadership of Equality & Diversity, HM Government


Leadership Award in

Diversity & Inclusion,

Asian Fire Service Association